Trademark Registration

Trade Dress and Product Shape

Trade Dress and Product Shape as Trademark in India

Among the most commercially significant and doctrinally complex questions in contemporary Indian trademark law is the extent to which the visual and physical appearance of a product or its packaging its trade dress can be protected as a trademark. In a marketplace saturated with competing products, the overall commercial appearance of goods has become one […]

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colour marks sound marks and non traditional trademark patenevo.in

Colour Marks, Sound Marks and Non-Traditional Trademarks in India

The history of trademark law is, in significant part, a history of expanding frontiers. What began as a system designed to protect word marks and simple devices the merchant’s mark stamped on goods to identify their origin has evolved over centuries into a framework broad enough, in principle, to accommodate almost any sign capable of

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Descriptive Marks and the Acquired Distinctiveness

Descriptive Marks and the Acquired Distinctiveness Doctrine in Indian Trademark Law

Of all the categories of marks that traverse the trademark registration process in India, descriptive marks present the most nuanced and intellectually demanding set of questions. They occupy the contested middle ground of the distinctiveness spectrum neither inherently protectable like fanciful or arbitrary marks, nor wholly beyond protection like generic terms and their treatment reveals,

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ITC Limited v. Philip Morris Products SA and Others

ITC Limited v. Philip Morris Products SA and Others

High Court of Delhi | Justice S. Ravindra Bhat | 7 January 2010 I.A. Nos. 12940/2009, 12941/2009 & 12942/2009 in CS(OS) 1894/2009   BACKGROUND The plaintiff, ITC Limited, is described in the pleadings as one of India’s largest private sector companies with an annual turnover of Rs. 23,144 crores, engaged in diverse businesses including hotels,

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Trademark Licensing and Registered User Agreements under the Trade Marks Act, 1999

A trademark is not merely a badge of origin it is a commercial asset of potentially enormous value, capable of generating revenue far beyond the direct sale of the goods or services to which it is attached. The mechanisms through which that value is extracted and shared between the proprietor of the mark and third

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Passing Off in India – Elements, Evidence and Remedies

The law of passing off occupies a foundational position in the Indian intellectual property landscape. It is the common law action through which traders protect the goodwill and reputation they have built in their unregistered marks, trade names, get-up and other indicia of commercial identity against misappropriation by competitors who seek to exploit that reputation

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